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PAY PER CLICK DEFINITIONS

 In Pay Per Click advertising, a small ad is placed on a search engine’s search results page when users search for a specific keyword(s) - in return for a specific payment when a user actually clicks on the ad. This payment amount that the advertiser has agreed to or bid for is ONLY incurred when a user actually clicks on the ad and is taken to the advertiser’s website. Advertisers do not pay to appear on the search results page per se. 

Pay Per Click search engines are those that offer the PPC advertising option to users

WHY PAY PER CLICK?

With the power of search engines to connect customers to businesses the world over and vice versa, Pay Per Click can give your company the extra edge by drawing online attention to what you have to offer before the rest of your competition.

Besides being effective matchmakers, Pay Per Click is also one of the most cost-friendly ways of putting your company on top of top search engines - by allowing you to budget your spending based on the target of website visitors you set.

By partnering with us for your Pay Per Click campaigns, you have the flexibility of monitoring your own success using the account we set up specifically for your business, or relying on our qualified team’s experience and professional expertise.

Pay-Per-Click Advertising and An Incredibly Effective Alternative

If you want to take control of how you advertise on the Internet, you probably are more worried about spending money on something that does not work more than anything else. If you put up a billboard near the highway, cars are going to see it, but not all are going to read or pay attention to what it has to say. Advertising on the Internet can be like that in a way. Some people have learned to tune out ads or they ignore them thanks to ad blocking software. How can you be sure your money is being spent wisely? Look into pay per click advertising for your business. Pay per click (PPC) advertising works in a way that [...]

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